{"id":6491,"date":"2020-10-24T01:17:56","date_gmt":"2020-10-24T01:17:56","guid":{"rendered":"http:\/\/brotherad.com\/lima\/?p=6491"},"modified":"2020-10-24T01:17:56","modified_gmt":"2020-10-24T01:17:56","slug":"nueva-representacion-del-kingdom-de-brother-a-cargo-del-ilustrador-asis-percales","status":"publish","type":"post","link":"https:\/\/brotherad.com\/lima\/nueva-representacion-del-kingdom-de-brother-a-cargo-del-ilustrador-asis-percales\/","title":{"rendered":"Nueva representaci\u00f3n del \u201cKingdom de Brother\u201d a cargo del ilustrador Asis Percales"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6493\" src=\"http:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos.png\" alt=\"\" width=\"1500\" height=\"2121\" srcset=\"https:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos.png 1500w, https:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos-354x500.png 354w, https:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos-724x1024.png 724w, https:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos-768x1086.png 768w, https:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos-1086x1536.png 1086w, https:\/\/brotherad.com\/lima\/wp-content\/uploads\/sites\/5\/2020\/10\/kingdom-baja-web-poster-2020-brother-escuela-de-creativos-1448x2048.png 1448w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Renovarse o morir. Una idea fundamental para la escuela de creativos Brother que persigue a\u00f1o tras a\u00f1o en todas sus dimensiones. Tal es el caso de la imagen del \u201cKingdom\u201d, una obra que debe representar las doce sedes f\u00edsicas con las que contamos hoy en d\u00eda, m\u00e1s la plataforma online de \u201cBrother At Home\u201d.<\/p>\n<p>Esto conlleva a la b\u00fasqueda de un artista cuyo trabajo, car\u00e1cter y talento, pueda lograr transmitir la esencia de toda la red. En esta ocasi\u00f3n, el elegido para llevar adelante tal encargo ha sido el ilustrador granadino <a href=\"https:\/\/www.instagram.com\/asispercales\/\">Asis Percales<\/a>, seleccionado por encajar a la perfecci\u00f3n en el esp\u00edritu del #sosloquehac\u00e9s .<\/p>\n<p>En el \u201cKingdom\u201d de Percales se entremezclan personajes, criaturas y elementos de diversa naturaleza. Tomando como referencia en su imaginario la est\u00e9tica del tatuaje, la del viejo circo, la iconograf\u00eda religiosa, la cultura popular, la publicidad, el c\u00f3mic y la cumbia. Lo grotesco y lo bizarro, son elementos que llaman poderosamente la atenci\u00f3n del artista y que cobran una gran relevancia en su obra.<\/p>\n<p>\u201cPara nosotrxs es muy importante encontrar j\u00f3venes talentos que dinamiten todo lo que hemos visto o hecho antes. Encontrarnos con el trabajo de Asis fue amor a primera vista. \u00a0Primero lo conocimos por las redes sociales, luego en persona, hablamos de Brother, su esencia y el significado real que tienen para nostrxs cada uno de los animales por su temperamento, car\u00e1cter y naturaleza asociados a una ciudad, su cultura y su gente. \u201d, explica Mauro Su\u00e1rez (Co-fundador y director de Brother Global) sobre la elecci\u00f3n de Percales.<\/p>\n<p>La imagen dise\u00f1ada para la escuela recoge mucha de las inspiraciones que comparten el ilustrador y Brother. Todo esto bajo el influjo de una est\u00e9tica iconoclasta que se alimenta del mundo del tatuaje y el arte callejero m\u00e1s detallista y colorido. Adem\u00e1s, esta nueva obra incluye a las sedes que se han unido en el \u00faltimo a\u00f1o a la red. La escuela en Santa Cruz de la Sierra (mandril) y la recientemente incorporada Brother Tegucigalpa (jabal\u00ed).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Renovarse o morir. Una idea fundamental para la escuela de creativos Brother que persigue a\u00f1o tras a\u00f1o en todas sus dimensiones. Tal es el caso de la imagen del \u201cKingdom\u201d, una obra que debe representar las doce sedes f\u00edsicas con las que contamos hoy en d\u00eda, m\u00e1s la plataforma online de \u201cBrother At Home\u201d. [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":6492,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","page-nueva-representacion-del-kingdom-de-brother-a-cargo-del-ilustrador-asis-percales"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nueva representaci\u00f3n del \u201cKingdom de Brother\u201d a cargo del ilustrador Asis Percales - Brother Lima<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brotherad.com\/lima\/nueva-representacion-del-kingdom-de-brother-a-cargo-del-ilustrador-asis-percales\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nueva representaci\u00f3n del \u201cKingdom de Brother\u201d a cargo del ilustrador Asis Percales - Brother Lima\" \/>\n<meta property=\"og:description\" content=\"&nbsp; Renovarse o morir. Una idea fundamental para la escuela de creativos Brother que persigue a\u00f1o tras a\u00f1o en todas sus dimensiones. Tal es el caso de la imagen del \u201cKingdom\u201d, una obra que debe representar las doce sedes f\u00edsicas con las que contamos hoy en d\u00eda, m\u00e1s la plataforma online de \u201cBrother At Home\u201d. 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